How it works

From Conversations to Clarity

Brand Sentiments automatically collects, analyzes, and tracks what people are saying about your brand across social media and news — so you can make smarter decisions, faster.

XInstagramRedditLinkedInYouTubeNews
Brand Sentiments
Sentiment Analysis
Brand Mentions
Trends & Insights
Real-time Alerts
The process

A seamless journey from data to decisions

Our AI-powered workflow turns millions of online conversations into clear, actionable insights in five simple steps.

  1. 01
    XRedditInstagramLinkedInYouTubeNews

    Social media & news ingestion

    We collect relevant mentions from social media platforms and news sources in real time.

    Always-on monitoring
  2. 02

    AI relevance detection

    Our AI filters out the noise and finds mentions that are actually relevant to your brand or topics.

    Smarter filtering
  3. 03

    Sentiment scoring

    Each relevant mention is analyzed and scored as positive, neutral, or negative using advanced AI models.

    High accuracy
  4. 04

    Brand/topic detection

    We identify your brand, key topics, and related themes — even when they’re mentioned indirectly.

    Context-aware AI
  5. 05

    Alerts & insights

    Get real-time alerts and actionable insights to track trends, manage reputation, and spot opportunities early.

    Be the first to know
The full picture

See how it all connects

From millions of conversations to clear, actionable insights — all in one seamless flow.

1. Collect

  • Social Media

    Real-time posts

  • News Sites

    Articles & blogs

  • Forums

    Discussions

  • Videos

    Comments

  • Reviews

    Customer feedback

2. Analyze

Noise FilteringBrand & Topic DetectionSentiment AnalysisRelevance Detection

3. Understand

Positive

“Love their new product!”

Neutral

“Interesting update.”

Negative

“Not happy with the service.”

Key Topics

#Product#Pricing#CustomerService

4. Take Action

  • Real-time Alerts

    Get notified instantly

  • Trend Analysis

    Spot emerging trends

  • Competitive Insights

    Compare with competitors

  • Reports

    Share with your team

In action

Turn conversations into real insights

See what people are saying, how they feel, and what trends are emerging — all in one intuitive dashboard.

  • Real-time brand mention tracking
  • Sentiment trends over time
  • Topic and keyword analysis
  • Custom alerts and reports

Overview

Jan 1, 2026 – Jan 31, 2026

Total Mentions

12.4K

23%

Positive

48%

12%

Neutral

32%

4%

Negative

20%

8%

Sentiment Trend

01K2K3KJan 1Jan 9Jan 16Jan 24Jan 31
Supported platforms

Listen everywhere your audience is

We monitor conversations across all major social media platforms, news sites, and online communities.

  • X (Twitter)
  • Instagram
  • Reddit
  • LinkedIn
  • YouTube
  • News Sites
  • Forums
  • Reviews
  • Blogs
  • And more…

Trusted by teams who care about their brand

Conversations analyzed daily
1M+
Conversations analyzed daily
Relevance accuracy
95%
Relevance accuracy
Alerts and insights
Real-time
Alerts and insights
Brands already tracking
100+
Brands already tracking

Ready to see it yourself?

Start turning conversations into opportunities

Join brands that use AI to stay informed, protect their reputation, and make data-driven decisions.

Positive sentiment is up 32%
this week! 🚀